Boost Your Clothing Business with Pantone’s 2025 Color of the Year

This year Pantone have announced their Colour of The Year as Mocha Mousse.

Pantone’s Color of the Year is an annual tradition where Pantone, a global colour authority, selects a shade that reflects the mood or cultural trends of the year. This chosen colour is meant to encapsulate global influences, such as social, political, environmental, and technological events, in a visual tone. Pantone’s selection can have a significant impact on design, fashion, branding, and various creative industries, inspiring color palettes and trends for that year.

The process of choosing the Color of the Year involves a team of colour experts who analyze global trends, including art, entertainment, fashion, technology, and socio-political factors. The color is not just chosen for its aesthetic qualities but for its ability to represent the collective mood and spirit of a given time.

The announcement of the Pantone Color of the Year typically generates a lot of buzz and sets a colour trend that can influence everything from home décor to graphic design, product packaging, and even fashion. Each year’s color selection is often interpreted as a reflection of the cultural moment, and the Color of the Year helps set the tone for visual design trends across the fashion industry globally.

Mocha Mousse (Pantone 18-1031) is a warm, rich, and earthy colour that combines the depth of brown with a subtle hint of red, evoking feelings of comfort and sophistication. The name itself evokes imagery of indulgent desserts, like a velvety chocolate mousse paired with a touch of coffee. This color represents both luxury and warmth, making it perfect for creating cozy and inviting spaces or designs.

The vibe behind Mocha Mousse is one of grounded elegance, timelessness, and a sense of calm. It's a versatile neutral with a bit of personality—allowing it to be paired with a wide range of other hues, from soft pastels to deeper jewel tones. It's a color that is subtle but still impactful, ideal for environments or design projects where you want to create a warm, welcoming atmosphere with an air of sophistication.

In a broader cultural context, Mocha Mousse reflects a shift toward appreciating natural tones, sustainability, and simplicity. It aligns with the growing trend of using earthy, organic shades to reconnect with nature and promote a sense of tranquility and balance in our busy lives.

So how can you use Pantones Colour Of The Year within your garment range for 2025?

Whether you specialise in streetwear or workwear, taking fashion trends into consideration will help you stand out and ensure your business is ahead of the curve.

Stahls' UK have made using Mocha Mousse in your Screen Printed and InkTra Heat Transfers one step easier by adding it to the free to use Pantone selection.

Simply, upload your vectored design to your sheet and select Mocha Mousse from the recently added shades in the colour selector. It's as simple as that.